B2B LEADGENERATIE
Client
Renewtech
Service
Branding, Website, Content, Socials, Campaigns, Marketing Automation
Result
+125% leadgeneration
+25% revenue increase
ABOUT Renewtech
Founded in 2019 by Roger van Norden, Renewtech quickly grew into a leading company in the circular IT sector, with approximately 50 employees. The company focused on strengthening its brand and generating valuable leads to ultimately achieve a successful sale.
THE CHALLENGE
Renewtech wanted to strengthen its brand in European markets such as Italy, France, Switzerland, Germany, and Spain with profitable campaigns. The company needed to quickly become visible as an authority in the circular IT sector. Additionally, there was a need for an effective strategy to support sales and generate valuable leads.
THE SOLUTION
To address these challenges, we took the following steps:
- Strong brand identity and website: We designed a new website and created a strong brand identity. This helps Renewtech position itself as a market leader and authority in the circular IT sector.
- International expansion: Renewtech has gained a strong presence in the European markets, leading to increased brand recognition and valuable leads.
- Content creation and thought leadership: We develop content that is valuable for both the sales team and online visibility. This includes thought leadership articles and other marketing materials that highlight Renewtech's expertise.
- Automated lead funnels with HubSpot: We have implemented an advanced lead funnel via HubSpot, ensuring a streamlined and profitable flow of marketing leads.
- Events and partnerships: We have positioned Renewtech at relevant events, developed marketing materials, and established partnerships with companies such as Cisco Refresh and Fortinet.
THE RESULT
The approach has brought significant benefits to Renewtech. The company has gained a strong presence and increased brand recognition in the European markets. Renewtech is recognized as a leading player in the circular IT sector. The automated lead funnel has ensured a constant flow of quality leads. Ultimately, this has led to a successful acquisition by a specialist in circular IT, achieving Renewtech's strategic objectives.
“DeClubb has played a significant role in our rapid business growth, resulting in a successful company acquisition. Thanks to their effective lead generation, automated funnels, and targeted campaigns, we were able to quickly position ourselves as an authority in the European markets. The constant flow of quality leads has not only accelerated our sales but also prepared us for a successful acquisition.”
